Hood Contracting, Inc.

Hood Contracting specializes in being a "one-stop-shop" complete solution for their clients in the Huntsville, Alabama area. Their services include site prep, utilities, concrete, and asphalt. They've been a staple in and around their communities since 1997 where they've established themselves on good, old-fashioned, hard work and ethics.

Like many, their visual identity and website were in need of a fresh take that could rejuvenate their brand's perception and their confidence in their brand. Their work, professionalism, and trust have been well known for years. However, they needed a visual "refresh" that not only spoke to their community; but, also, the influx of new businesses arriving to the Huntsville area.

Their new visual identity represents them well with a strong, dependable, and classic appeal that communicates trust and professionalism. Their website redesign and development has specifically showcased their abilities and services to the forefront so that any new potential client can see, learn, and feel confident with both them and their services.

Hood Contracting's brand imagery. The back of a bulldozer sits on dirt in the background.
An image showcasing Hood Contracting's new visual identity and upgraded logo variations including the brandmark logo and two variations of the wordmark logo.
A professional researching on his laptop browsing through Hood Contracting's new redesigned and developed website.
Hood Contracting's new business cards that match the brand's newly developed rebranding.
A mockup that showcases a potential Hood Contracting social media account on their cell phone on a job site with an excavator in the background.
Hood Contracting's brand imagery. The background showcases concrete pipes for their utility services.
A mockup of a white truck on a construction site showcasing Hood Contracting's new rebrand with vehicle decals on the doors.
An excavator mockup showcasing Hood Contracting's rebranded visual elements.
Hood Contracting's brand imagery. The background showcases a bulldozer moving debris and dirt around on a job site.
Hood Contracting's professional polo shirt with their new redesigned icon logo on the person's left chest.
A USB device with Hood Contracting's branding on it to show the scalability of the design.
Hood Contracting's brand imagery. The background showcases a roller on freshly poured asphalt showcasing their asphalt services.
The side of a building with Hood Contracting's redesigned logo on it to show the scalability of the design.
Hood Contracting's brand imagery. Three generations of men stand together laughing in front of a bulldozer on a job site.
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